Fake news and crisis management

Fake news phenomena force us to correct the facts…. And fast. Disinformation is made easy by the web and our laziness. I was quoted recently in an interview with Canoe.qc.ca about how one can deceive people on the web with video productions....

Brands Using Video Marketing (Infographic)

Karthik Reddy, Community Manager at Webmastersjury.org shared with us this extensive infographic about video marketing. It is everything you wanted to know about video marketing but were afraid to ask! Complete and Comprehensive you will discover valuable...

How to use Social media as support to your PR campaign

A case study about using social media as a means and not an end.   Pundits often have a nasty habit of wearing the grim reaper’s clothes; predicting the death of this and that to the profit of new “more effective communication approaches”. How...

5 Reasons to Hire a Pro to Manage your Facebook Page

Let’s be honest, the popularity of Facebook can’t be denied. Year after year its number of active users continues to grow, and in the last two years alone there’s been a huge spike in these numbers. Currently, there are more than 1.86 billion monthly...