Month: June 2017

L’effet orange se répandra sur Montréal

Orangetheory fitness class, MO:PR,
Studio Orangetheory Fitness will open 4 studios in the Montreal region in 2017 Orangetheory® Fitness, the fast-growing fitness franchise that is sweeping the globe, will open three new studios across the Montréal area in 2017, taking its regional total...

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Casper Social media influencer event

Casper Hosts Sleep-In JUNOs Viewing Party in Montréal As the official sleep partner of the JUNO Awards, Casper was throwing a viewing party unlike any other at the W Hotel What’s the best way to celebrate the JUNO Awards? From bed!...

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LOVE. Leave Out Violence.

Love fundraising internal communications and public relations It is fundraising season in Québec, and we are very proud to have contributed to their effort to raise awareness in media as well as with their donors. LOVE Quebec is looking to put...

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A red cube at Place des Arts

PR event that blends art and KIA On September 23 and 24 a larger-than-life, pop-up installation will be on display at La Place des Arts. The 30-by-30 foot Red Cube made of 4 large,10-foot screens is an interactive, branded art experience designed...

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Branding in the digital age Social

PR can help learn about your customer Social media makes it more important than ever to get the branding fundamentals right. Here’s a great testament of how successful Virgin Atlantic’s Facebook page is true to its brand values. The most read...

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Creating Shared Value VS CSR Programs

Using Public Relations to reconnect with your community Lately, business has been criticized as a major cause of social, environmental, and economic problems. In short, companies are thought to be making money at the expense of their communities....

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Uncle Ben’s food truck challenge

Montréal PR event of culinary proportions. Is there a better way to launch a new product in Montreal than hosting the first food truck challenge in the province? Don’t get me wrong, there could be other ways… But none...

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