Uncle Ben’s food truck challenge
Montréal PR event of culinary proportions.
Is there a better way to launch a new product in Montreal than hosting the first food truck challenge in the province?
Don’t get me wrong, there could be other ways… But none as delicious as the PR event we hosted on May 26. It was a labour of love that demanded the most out of our team. But the results were outstanding. Over 20 media coverage and 1300 people served.