Tag: Montreal

Fake news and crisis management

Fake news phenomena force us to correct the facts.... And fast. Disinformation is made easy by the web and our laziness. I was quoted recently in an interview with Canoe.qc.ca about how one can deceive people on the web with video...

L’effet orange se répandra sur Montréal

Studio Orangetheory Fitness will open 4 studios in the Montreal region in 2017 Orangetheory® Fitness, the fast-growing fitness franchise that is sweeping the globe, will open three new studios across the Montréal area in 2017, taking its regional...

A red cube at Place des Arts

PR event that blends art and KIA On September 23 and 24 a larger-than-life, pop-up installation will be on display at La Place des Arts. The 30-by-30 foot Red Cube made of 4 large,10-foot screens is an interactive, branded art experience...

First See-Through Loo in Montreal

Audacious Public Relations stunt at Just for Laugh Just when you think you have seen it all in PR…   Our goal was to get people to experience the Cottonelle routine that affects how they feel outside the toilet…at the...